eBook/ White Paper

The Healthcare ROI Gamechanger

Healthcare leaders are facing increasing pressure to deliver value with a higher return on investment (ROI) in a very difficult healthcare environment. Eroding margins, rising costs, talent shortages and a limit on discretionary spending all put a focus on marketing to do more with less. Adding to the challenge, healthcare consumerism and a growing expectation for personalization are causing healthcare marketers to re-think entire strategies for acquiring new patients, retaining existing patients, reducing costs and improving outcomes.

Combined with Redpoint’s technology, purpose built to solve data, personalization and engagement challenges, Lucerna Health guides leading healthcare organizations toward a more cohesive experience driving immediate and long-term business value, increasing margin and demonstrating a clear ROI.

Explore the impact a unified patient profile paired with omnichannel orchestration can have on your bottom line through:

• Highly targeted patient/member acquisition
• Personalized patient/member engagement
• Closed loop patient/member feedback and retention
• Improved operational efficiencies
• Enhanced privacy and HIPAA-compliance