Redpoint CDP on Snowflake
Take Control of Your Customer Data
Redpoint & Snowflake: a winning combination
Key Benefits
With Redpoint and Snowflake together, no data persists outside of Snowflake’s controls. The Redpoint CDP operates directly on top of your Snowflake Data Cloud, for a data-in-place operation that doesn’t sacrifice any of your CDP requirements. Marketers can easily access their unified customer profile data quickly, efficiently, and securely with minimal IT overhead. There’s no data mapping or copying data, which eliminates friction and costs.
Unparalleled Strength Together
Redpoint’s industry-leading data quality and identity resolution capabilities make the data in Snowflake better, while Snowflake gives your IT team full data governance with minimal overhead.
Composability Done Right
With Snowflake and Redpoint together, you already have all the tools you need. Accomplish all of the core CDP tasks (from data ingestion to segmentation) in one place, without the need for any additional coding.
Ultimate Data Flexibility
Control your data the way you want to meet your need for security and simplicity. Adaptable for private, SaaS, and hybrid architectures.
Maximize Your Tech Investment
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With Redpoint providing a pristine ‘single customer view’ CDP and Snowflake providing a high performance Data Cloud Platform, the combination has empowered (our customer) to boost revenues with minimal cost by enabling a superior customer experience – the right message sent at the right time via the right channel to every one of its customers
”
Sr Manager of Digital Transformation and Innovation, Capgemini
Related Resources
On-Demand Webinar
Redpoint CDP x Snowflake: The Framework to Support an Evolving MarTech Stack