Data Management
Does YOUR TECHNOLOGY…
$100M
Incremental Cross-Sell Revenue
97%
Reduction in Batch Processing Time
1700
Models Automated Every Month
Build Powerful Data Pipelines to Achieve Unified Profiles
Power data pipelines that harness valuable data about any entity – customer, product, device, location – in your cloud or on premise.
Build and Run Data Pipelines – at Low Cost
Build high-performance data pipelines within a CDP or as a standalone solution, including automated data quality, enrichment, identity or entity resolution and the creation of a Golden Record, extending beyond traditional ETL processes.
Automated Data Hygiene – with No Code
You want usable data and accurate, complete entities, without the headaches of massive coding projects and maintenance. Our no-code/low-code environment takes care of versioning, update mechanisms and the tooling to measure, monitor, examine and control all your data.
Configure and Scale to Any Environment
Easily configure, extend, and automate data pipelines in any environment with prebuilt macros, SDKs, and APIs. Data management harmonizes with all the major clouds, as well as on premise, and integrates with a wide range of databases and data lakes. Manage message queues, web services, and legacy data in both batch and streaming operations.
Customer Data Management Capabilities
No-Code Data Pipelines
Drag-and-drop from dozens of pre-built tools to ingest, parse, transform and clean data from any source. Easily configure and test data pipelines, and save pipelines as macros for easy re-use in an easy-to-use visual workbench.
Data Unification & Entity Resolution
Power entity resolution with automated matching and relationships, smart merge to build Golden Records, and handle changes over time with persistent key generation. Our matching is tunable, high-performance and fits your exact needs.
Automated Data Quality & Transformations
Data is thoroughly cleaned and tailored to fit your data pipeline, with automations for parsing, standardization, calculation and aggregation across sources. Data processing occurs at user-defined levels from individuals to business entities through customizable data workflows.
Consistent & Trustworthy Identity with Persistent Keys
Create a real-time 360° view of every customer profile that includes a permanent key identifier for each identity. Apply natural changes as and when they occur, such as combining or breaking apart household or business profiles and recording address changes. Ensure regulatory compliance with a unified view of consent marketing preferences.
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Being able to bring all the data together in one place, compare it, clean it, and provide a consistently clean piece of information – a single view of the truth – is critical.
”
Global Activewear Brand